Whenever a new semester starts students are in dire need of
textbooks, but very cheap textbooks don’t come by easily, and my
entrepreneurial idea is bathed from this NEED! I want to come up with a website
which will offer students the opportunity to buy or sell their textbooks.
The use of social media will be integral to the starting up
and the survival of the website. Most students will post

information about the
website on their walls so as to attract clientele, and in the long run this
will be a really good way to market themselves and the books they are selling.
The website will also have its own page which will play a huge role in
facilitating the communication process. Twitter will also play a huge role in
facilitating the relationship between the customers, as I would want to have
someone in charge of social media, who will filter through the different tweets
and find what’s relevant to the company hence helping us to serve the end
consumer better.
It is interesting how fast information travels on the
Internet, and it is vitally important for any company which is keen on being
around for the next many years to make sure they have a good team dedicated to
managing the company’s reputation online.
The website will need to employ the use of pivot tables in
Excel to manage

the different transactions. These will provide an easier way to
present information. Another benefit of employing the use of Excel is that
whenever specific information is needed,
it will be very easy to present it, as
someone can easily change the data being displayed.
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integrating functionality that allows users of your site to easily advertise through social media is a great way to increase traffic to your site. This is a really easy way to get a lot of free advertising.
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